Craze at A Glance
Who are we and what we do? Click the titles on the upper navigation menu to switch slides
Leading in Urban Music
Craze is the largest company in the world in terms of Digital urban Music, managing over 12,000 song titles catalogue and over 1000 video titles, all from charted artists.
Our speciality is in innovating the digital Urban music experience, by tieing our great catalogs with killer technologies and developing new revenue channels.
We are 100% digital-dedicated, always looking to offer the latest digital innovation.
360° Distribution
We provide to our artists a complete end-to-end suite for digital distribution across all the leading platforms and consumer applications, with the major added value of working closely with technology and start-up companies to create new sales channels.
A typical services portfolio includes:- Online & Mobile Downloads - see brochure
- Video & TV - see our Video Monetization brochure
- Social Networks & Widgets
- Custom "Do-It-Yourself" Solutions - see brochure
- Partnerships with new technologies and apps (iPhone apps, web & mobile etc.)
Catalogues & Releases
Our constanly growing catalogues (some are exclusives) comprise a unique selection of univesally high-demanded music content (= artists and albums that are famous all over the world). We also release special digital titles, such as remixes and compilations.
Video Catalogue- over 1000 video clips from charted artists together with live concerts and 100's of exclusive interviews, behind the scenes, documentaries and extras.
Craze TV
We see the role of a digital record label as one which dictates having an extensive internet TV strategy, keeping a constant touch with the evolving worlds of online & mobile TV.
Two of our main latest TV projects are:- Live web TV - streaming live concerts and events to people's browser.
- Craze TV on Adobe Media Player - we have established the largest music network on Adobe's main Internet TV service - Adobe Media Player, featuring a unique advertising engine for interactive layers and video ads, design and developed by Craze.
News & Updates
Coming up: New album with Rev Run
Rev Run talks about his coming album (to be released worldwide exclusivley with Craze)
During the October '08 visit to London for the Mobo Awards, UK Media was enthusiastic to hear more details from Run about his intriguing next album. Following his in-depth interviews to UK newspapers and BBC Radio, Run sat down with TNL to describe the innovative concept behind the new album, and how it is progressing.